Thursday, May 19, 2011

Social Media Tools to Save Time and Improve Effectiveness

As I was researching this article I noticed that many people (honeytech blog most noticeably Bullas Honey Singh and Jeff on your blog) already some excellent articles written about the subject. And I, being prudent to want to present a new wheel or the content - decided that a short version I own take on the subject will give you links to some of the way Try to think not reinvent the most useful articles I have found. Before I subject I just say that it probably will not know the last time we wanted social media tools to get into the meat. Social media is a fast growing and quickly changing field and new and better tools and apps are being created all the time. Just a few days ago (as of this writing), both Google and Facebook announced its own URL shorteners. These nifty little tools that get the long URL and link them neatly packaged in a tweet will fit inside the turn (because Twitter only allows 140 characters per tweet you) are. I ow.ly use because this is my chosen Twitter client, HootSuite comes with, and because it is trackable.

HootSuite and Ping.fm

HootSuite my favorite social media tool. I use practically every day. HootSuite a client manager to post or update your Twitter account (called Twitter Tweets) to manage. At least that was originally used. Since then, other social media accounts for the posts as well when integrated with Ping.fm management has evolved into more on that in just a moment.

Update your schedule

There are two really horrible HootSuite time-saving features. The first is that you can schedule your tweets with HootSuite. If you have information that you post several times (a new promotion that is running your business) as you can about that one or two Tweets and schedule them a few hours, day period to be can be sent out as is, or even weeks. Just type it every time without re-make sure you copy Twitter so you can paste it back in updates. You also can write at a meeting many different tweets (or retweet find content) and the later they are tweeted, with too much information for you in a while if his followers do not want to shower schedule. In addition, studies have shown that there is something in twitter tweets at that time to be read more retweeted, or post your update is expected to help raise awareness are the optimal time.

One post, multiple locations

The second major time saving feature that HootSuite Ping.fm. Integrated with Ping.fm you tweets, update, post, etc., will send dozens of direct social media network. Of course, you set up with the various social media networks to Ping.fm via accounts and allow them to post, but once these two steps or if you just have to post to Ping.fm HootSuite for or is directly and that will be posted to the social media network broadcast. It save me a lot of time and why I absolutely love these two tools! I use them a place and a post with many network broadcasts.

Take control

Another related feature about HootSuite I like that I can decide what I want to rebroadcast through the post to Ping.fm and I only Ping.fm icon with a check mark on my HootSuite selection Twitter on which the broadcast. If I do so and HootSuite Ping.fm. Will circulate through, though if I leave it unchecked, it will only broadcast to Twitter. In addition, there are other terms used to manage the social media network known by hashtags (symbol) # methods. Linkedin you twitter to your account to post, just in your tweets # hashtag # hashtag taken or attach and they will be posted on Linkedin as well (but only if you like Linkedin and Twitter to work setting want to call me directly if you need more help with this). Facebook and Twitter can also be connected together or to the post and other broadcast but it is very easy if you use Ping.fm. And many people, including me, for your friends and family on Facebook, Twitter and other places that they do not want to post the same information. Ping.fm using HootSuite and gives you more control, but for you to enter and update your personal profile will require a separate post. FYI, without posting to your personal Facebook page for your business can post on Facebook fan page.

Easy Links

Other features I want to mention there are a couple of quick. A URL shortener HootSuite that take your website or any webpage URL and it is a very short URL that it more Twitter 140 character guidelines and you easily fits with the other network location will change to do with is. To use it you simply copy the long URL and paste it into HootSuite shortener (directly below the posting area sits on the page) and click on the button that says "The Shrink" and viola - URL now small and is trackable.

The track

Trackability HootSuite my next favorite feature. Once you are shortened URL, HootSuite a clinks can track any link. This lets you track the most popular posts so you can make more like them. I have a little trick that helps me know what time of day after use is the most clicks. I posted the exact same schedule has several times a day or over several days and I make a post every time I use the URL shortener. The short URL is a different tracking code changes, which means each post separate tracks and not lump them all in the same category is. I just look at the track which links the most clicks.

That to me is enough for the moment on the subject. More information and future updates and look for articles on social media tools in the future with the article. I to other articles and postings on future articles and blog posts talking about these will be more as new tools become available (or as I become aware of them.) Also, more useful me on Twitter tweets and social media tips, tricks sure to follow the updates on my Facebook fan page, and equipment or give me a call or email to give more specific advice.


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